Poepke Projects – Jasmin Sparrow

November 29th, 2019

For our latest iteration of Poepke Projects, we present Jasmine Sparrow Jewellery. Featuring classically sculptured pieces from both her permanent and Mermaid collections, you can expect clusters of sea pearls and drips of smokey quartz for your ears and single organic pearls and carnelians to adorn your neck and wrists. These are modern jewels, created with devotion, to celebrate and be passed down with love. We spoke to the designer, Jasmin Scott about her practice, and her own precious pieces that have come into her possession.

You began making jewellery as a hobby when your first child was born and you had completed your diploma in jewellery design from Wellington. How has your aesthetic changed from when you began four years ago?

I think the aesthetic has been really consistent; classic but sculptural. We still sell pieces from the very first collection four years ago. We keep best sellers from each collection available permanently and as a result have built a really strong permanent offering. 

Your jewels are ethically sourced and you like to make as little impact to the environment as possible. At a time when these words are at risk of being overused, what does this mean for your practice?

Sustainably is a word that has become very overused. I don’t think it’s a word that should be celebrated any longer, it should be a given in everyone’s practice. We are constantly looking for ways to do more within the business to cause as little harm to the environment as possible. We do ongoing research, speak to others we admire who are ahead of the game in sustainable business, and constantly implement changes where we can. 

We take a holistic approach to our sustainable practice, from production; looking after our production team, using recycled metals and stones where we can, being mindful of where we source stones and components, and minimising waste. This approach is carried through to the end product; we create timeless pieces that aren’t influenced by trends, will last a lifetime and become family heirlooms. Finally by educating the customer on caring for her piece, shopping mindfully and seeing true value in her belongings.

We love the use of carnelian and freshwater opals in this collection. Tell us what drew you to work with these stones in particular?

They are stones that I love to wear! And really special colours, I use these stones frequently.


We have your full range in store at the moment, both the Mermaid and your permanent collection, tell us your inspiration behind Mermaid?

Mermaid was a response to customer demand for an elevated offering, the sparkle and mermaid earring are really special pieces that can be worn for events. The statement earring has always been a staple in each collection, but with Mermaid we took things to another level, easy elegance. 

Your online platform – sentiments – has women sharing their most precious items handed down to them or the ones they plan to hand down themselves. It’s a gentle push to remind us about the longevity of what we buy. What is your most precious item?

My grandmother worked in a jewellery store for 30 years. As children my sisters and I would receive jewellery from her every birthday and Christmas. I have a charm bracelet from her and remember going into her store and being able to pick a which charm I wanted for my birthday every year. These are really special memories and I still have my charm bracelet covered in charms, as well as a beautiful selection of jewels I inherited from her after she passed away, these are pieces I never take off and will wear forever. 

To see the Jasmin Sparrow collection at Popeke, visit our us in store or online.

Tags:  |  Comments (0)

Poepke Projects x Alex and Trahanas

November 2nd, 2018


For Poepke’s new edition of Poepke projects, we’re lucky to feature Alex and Trahanas, a lifestyle brand of treasures crafted by artisans and hand-picked from around the world. The duo’s first collection is informed by the outdoor living of the Mediterranean; think linen dresses to toast wine in, hand-made ceramics to eat olives from, and sculptural gold jewellery to glint in the setting sun. We talk to the designers behind the local label ahead of their arrival in store.

Alex and Trahanas is described as a lifestyle project. How did the project come together?

ALEX AND TRAHANAS was born out of a joint love for the Mediterranean way of living. Sun-filled terraces, seaside trattorias and tavernas; entertaining with delicious food, wine, surrounded by friends and family. Our lifestyle project is fuelled by the garments, accessories and entertaining pieces that enrich and create more of those experiences.

How did the two of you meet, and as a duo how does your relationship translate into your work?

We met in the world of magazines, (over 10 years ago) working for titles such as Vogue Australia, GQ, Vogue Living, Vogue Entertaining + Travel and delicious to name a few. We went our own ways and kept in contact via each other’s travel pics and upon reconnecting decided to create a lifestyle project, for the person who loves style, food, entertaining and travel – is full of life.

Your first collection ‘Aperitivo Hour’ has close ties with Puglia, tell us about your connection there?

Upon travelling to Puglia, we experienced the warmth of Italian hospitality and the quintessential Mediterranean Summer lifestyle. These experiences are at the heart of our project. On our travels, we discovered some beautiful ceramics, produced by artisans in a small village. We enjoyed the most delicious Italian meals and aperitivos with these ceramics. They brought fun, personality and life to the table, we instantly wanted to bring them home with us and give people the chance to experience a touch of Southern Italy in Australia. It was incredible to witness the creation of these pieces. The ceramicists sits on a timber stool with shutter doors that open to the cobbled streets and white painted village, whilst listening to opera and drinking espresso. Each piece is one of a kind, they are like little works of art. We have since been back to shoot our most recent linen collection ‘Apulian Summer’ in amongst the ancient olive groves. It is a truly inspiring and magical place.

The collection features Italian linen dresses made in Australia, and hand painted ceramics. Why these pieces in particular?

For us, timeless linen garments and beautiful hand-made ceramics are the tools which inspire social Summer experiences and a rich lifestyle. Our aloe-vera infused Italian linen, is sourced from one of the finest and most luxurious mills in the world, Solbiati and then made in Australia. Our ceramics are sourced from local artisans in Southern Italy. We wanted to bring a taste of the Mediterranean to Australia; where effortless garments can take you from day to night. We think about the ALEX AND TRAHANAS woman who lives for a warm summer of rolling long lunches, enjoying our pieces.

You’ve also just released a jewellery collaboration with Louise Olsen. What was your inspiration behind this?

Louise Olsen is one of Australia’s most recognised designer’s and artist’s, the collection features earrings and a bangle inspired by the beauty of olive trees, the backdrop for our Summer edition photo shoot. The organic curved olive leaf forms bring a touch of the Mediterranean into each piece, where golden leaves hang from the ear or wrap gently around the wrist. They make the perfect summer jewel to accompany our classic Italian linen garments.

Tags: , , ,  |  Comments (0)